Play Up
Is slow fashion the future of style? Play Up bet that it is, a new kid on the block of children’s fashion. Stocking beautiful items for kids from ages 0 to 14, Play Up’s collections are designers and manufactured in Portugal, the birthplace of colorful prints and poetic patterns . With colors inspired by nature, comfortable textures and practical, gender-neutrals cuts, Play Up is a brand that’s sure to win the heart of girls and boys alike. Not forgetting its touch of wild styling and earthy, ecologically-friendly values that we embrace: organic cotton, natural dyes, recycled materials…